Happi Foodi has a goal of disrupting the frozen food category—and bringing people together through the joy of food. Resplendent Hospitality’s PR campaign for Happi Foodi works to challenge common misconceptions of frozen food, proving that ready-to-heat meals can still be flavorful, nourishing and fresh.
Our strategy captures a national audience with creative storytelling, highlighting Happi Foodi’s trend-forward, chef-created dishes that are both delicious and accessible as well as the mission behind behind the brand to continue creating happiness through food.
Frozen & Refrigerated Buyer: Let’s Taco Bout Mexican Food
Frozen & Refrigerated Buyer: Veggies Take Root