Resplendent Hospitality’s PR initiative for Péché works to engage loyal fans of Austin’s longtime dining institution while continuing to generate interest from new audiences. The social media strategy focuses on highlighting the quality and character of Péché’s perfectly curated and decadent menu. Stunning photos in the restaurant’s moody interior capture the quality of ingredients and care to which the Péché team puts into their creations. We focus on maintaining a very branded and consistent voice that represents the character of this identity: Cultured, sarcastic, hedonistic, and a bit of an asshole.
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PRESS
Austin Monthly: The 40 Best Bars in Austin
Thrillist: The Best Happy Hours in Austin, by Neighborhood
Conde Nast Traveler: 15 Best Bars in Austin
Austin American-Statesman: Your Best Bet for Boozy Eggnog this Holiday Season is at this Downtown Austin Bar
KXAN: Celebrate Six Weeks of Eggnog with Péché
Eater Austin: Where to Celebrate Bastille Day in Austin
Eater Austin: Where to Actually Pay for a Drink During SXSW
CultureMap Austin: 8 All-Day Austin Happy Hours to Enjoy All Week Long
Austin Chronicle: 40 Restaurants to Try in Downtown Austin